Under the Equality Act 2010, schools, nurseries, colleges, academies, and universities have a legal obligation to make reasonable adjustments to ensure that individuals with disabilities are not placed at a substantial disadvantage. A WCAG-compliant interactive virtual tour is an essential tool for meeting this requirement, as it provides an inclusive way for all students and parents to explore the campus without physical or psychological barriers. This is particularly the case for students, parent/carers and, potential employees who may have hidden conditions or disabilities such as PTSD, neurodiverse, anxiety and continence related challenges.
How can an interactive virtual tour enhance the inclusivity and reputation of your institution?
Providing an interactive virtual tour, such as the ones created by Ocean 3D and AVA Inclusivity for South Gloucester and Stroud, that adheres to Web Content Accessibility Guidelines (WCAG) ensures that all users, regardless of their physical or hidden conditions such as autism, anxiety, or PTSD, can access important information about your institution, 24/7. This demonstrates a commitment to inclusivity and can significantly enhance your institution’s reputation as a welcoming and supportive environment for all students.
What financial benefits can your institution gain by implementing an accessible virtual tour?
Attracting new students is vital for the financial health of any educational institution. On average, schools and colleges in the UK receive substantial funding per pupil. For example, primary schools receive approximately £4,000 per pupil, while secondary schools receive around £5,000 per pupil per year. By offering an accessible virtual tour, your institution can appeal to a broader range of prospective students and parents, potentially increasing enrolment numbers and securing additional funding.
How can a virtual tour help alleviate the anxieties of prospective students and their families?
Transitioning to a new educational environment can be a source of anxiety for many students and their families, particularly those with disabilities or other hidden conditions. An interactive virtual tour allows everyone to familiarise themselves with the layout and facilities of a new location in a safe and controlled manner, reducing stress and fostering a sense of preparedness and confidence before they set foot on site.
What message does providing an accessible virtual tour send to your current and future students?
By investing in a WCAG-compliant virtual tour, your institution sends a clear message that it values accessibility and inclusivity. This not only helps meet your establishments legal obligations under the Equality Act 2010 but also aligns with the broader educational mission of promoting diversity and equal opportunity for all students.
Thank you for reading. Please feel free to chare and add constructive comments below.
Chris Wood
Director
www.ocean3d.co.uk
+44 01736 339405
References:
- “The ability to journey and destination plan, should it be a reasonable adjustment under the Equality Act?” – Louise Mankau, employment law barrister, Doughty Street Chambers.
- Department for Education,