A More Accessible Healthcare Experience: Virtual Tour Launched at Morrab Surgery

At Ocean 3D, we believe every patient deserves to feel informed, confident and welcome before they even access a healthcare location.

That is why we are proud to have worked with Morrab Surgery in Penzance, part of Kernow Health CIC, to create a fully interactive, inclusive virtual 360° tour of their practice. This is more than a walkthrough. It is a tool that aims to help reduce anxiety and remove invisible barriers.

What makes this tour different?

Alongside our signature visual experience, the Morrab Surgery tour uses AVA/AVT patented accessibility technology, designed to support WCAG-oriented controls. All of our tours with this layer support simplified navigation, screen readers and custom interactions. It works across smartphones, tablets and desktops with no specialist hardware.

Why it matters

For many patients, especially those living with anxiety, autism, PTSD or dementia, the simple act of knowing what to expect can make all the difference. Exploring the space beforehand can help reduce anxiety, increase independence, and support carers and family members in preparing for a visit.

“This virtual tour allows you to explore our practice at your own pace… helping to make visits less daunting.”
Morrab Surgery

By familiarising themselves with the practice layout, waiting areas, reception and consultation rooms, patients can feel more confident and less overwhelmed. This may support a smoother experience for both patients and staff, and can help reduce avoidable missed appointments where uncertainty is a factor.

The legal and strategic case

In a legal opinion by Louise Mankau of Doughty Street Chambers, the provision of virtual tours to enable advance planning may qualify as a reasonable adjustment under the Equality Act 2010. It is not just good practice. In appropriate circumstances, it may form part of an organisation’s legal duties when delivering care or services to the public.

Inclusive virtual tours can:

  • help reduce appointment anxiety and avoidable no-shows
  • support dementia-friendly and autism-aware care
  • improve patient experience and confidence
  • demonstrate commitment to accessibility and inclusion
  • provide practical evidence of inclusive service design and reasonable adjustment planning

Explore the Morrab Surgery Tour

View the tour directly

Visit Morrab Surgery’s practice information page

Join the movement

More surgeries, hospitals and trusts across the UK are now recognising that virtual tours are a powerful, low-cost tool to improve accessibility and patient engagement, without changing the physical space.

If you are a healthcare provider, commissioner or practice manager and would like to know more, we are always happy to talk. No pressure, no jargon. Just inclusive design that works.

Contact us today or visit our Healthcare Accessibility page for more examples.

To learn more, or to download a briefing paper on the provision of virtual tours within healthcare as an anticipatory aid and possible reasonable adjustment, get in touch by phone, email or using the form below.

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